Maxximöbel

Maxximöbel is a furniture gadget that does the main trick with space: smart organization allows to free more space.

The identity for this gadget reflects both Maxxi’s spacious and friendly nature.

According to the Institute of Urban Economics Foundation, the area of apartments in apartment buildings is decreasing every year.

Accordingly, the apartments are becoming more and more cramped, and there is less and less personal space.

For this reason, we have developed a solution in the form of a furniture gadget that can hold more than you can imagine.

It’s more than furniture, it’s a room within a room.

A gadget that organizes space, it can create a personal workplace with a bed on the second level or a playroom.

For maxximöbel's corporate style it is important to reflect the soulfulness of this furniture module, it is a companion, a helper in organizing space.

function:

location:

year:

2021

+ 1 — this is the main idea behind maxximöbel, which is to expand space without any remodeling.

Maxximöbel can be:

• a workplace
• a children’s room
• a cozy island of personal space
• mini cinema
• a room for video games.

The boundary of application possibilities is where the imagination runs out.

Therefore, it was necessary to develop a visual language to reflect all the possibilities of the furniture module.

Maxximöbel is a furniture companion, for this purpose a number of visual communication elements have been developed:

iconographic images denoting the module, its characteristics and functions.

Besides the Maxximöbel branding, also was developed the landing page, that tells about all the features of the furniture module.

related projects:

architecture → product design → branding

Our multidisciplinary practice allows us to create complex projects, combining architecture object design and branding. Learn more →

We are not only working on rebranding, but also on creating an identity from the ground up. Collaborate →

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